by Julia Regeski | Jun 1, 2022 | Advertising, Blog, Humanity, Knowledge, Moments in Marketing, Social Media, Stories
Nearly 30 years ago, Ikea launched the first commercial campaign featuring a same-sex couple, triggering bomb threats and boycotts as a result of two men in a relationship discussing their new dining room table. The furniture’s optional leaf addition meant something...
by Julia Regeski | Oct 20, 2021 | Advertising, Blog, Humanity, Knowledge, Photography, Social Media
Stock photography shouldn’t be complicated. The reason it even exists is so that when your brand wants to illustrate a concept, you don’t have to plan a shoot, hire a photographer, and go through all the steps you’d otherwise need to get a high-quality image. But...
by Alicia Harper | Sep 22, 2021 | Advertising, Art, Careers, Clients, Photography, Spotlight
Content is king, and it’s easy to see why. Take the last meal you posted to your IG story, that epic video you shot of your favorite band, or the boomerang of the sun setting behind the waves at your most recent beach trip. Capturing those moments can give us...
by Rachel Cohen | Jul 20, 2021 | Advertising, Blog, Moments in Marketing, Press, Social Media, Stories, Trending
Who had “companies needing to bribe Americans with freebies to get a vaccine in order to protect them from an infectious virus” on their 2021 bingo card? No one? Well, at least we’re all in the same boat! We won’t go into the long history of vaccinations, the...
by Rachel Cohen | Jul 8, 2021 | Advertising, Blog, Client Profile, Clients, Press, Social Media, Stories, Trending
Launching a business is a leap of faith, yet doing it right doesn’t happen instantaneously. At Juniperus, our clients come to us seeking out the full spectrum of services, from complete rebrands, to social strategizing, to building the website of their dreams. But one...
by Rachel Cohen | Jun 22, 2021 | Advertising, Blog, Events, Humanity, Politics, Press, Social Media, Stories, Trending
It’s June 2021, which means not only are we finding our way back to socializing without quite as much distancing, but we’re making up for last year’s lost Pride celebration! The parades and parties we have come to love and look forward to each June are (mostly) back,...
