Blogs
In addition to offering digital marketing insights from industry professionals, the Juniperus blog serves as a platform for inclusive voices to be heard and shared. Here, writers, photographers, and creators from all backgrounds and perspectives are encouraged to share their stories—from marketing to feminism, politics to current events.
Apple Update: Bad for Businesses or Good for Privacy?
Facebook and Apple are feuding over user data. On the surface, users will get more privacy; but dig deeper and we see just how nuanced modern advertising is. What will these changes mean for the everyday marketer?
Client Spotlight: Brenay Grimball
Atlanta designer Brenay Grimball started B.Great Homes as a need, but it really called to her because without the hardship she would’ve never known how great she truly was.
Is Clubhouse Fatally Flawed?
Despite its very real flaws, Clubhouse is encouraging meaningful dialogue and conversations in a world that can feel ever-superficial. In contrast to apps where likes and comments are currency, your intellect is given a run for its money.
5 Ways to Make the Most of Your Influencer Content
Your influencer campaign may have gone live, but it’s too soon to breathe a sigh of relief. Not only do you need to keep track of the influencer posts and influencer marketing metrics, but you should also consider trying these five ways to make the most of your influencer content.
Why Choose Micro-Influencers For Your Brand?
With so many Millennials and Gen-Z trying to monetize their TikTok, Instagram, and Twitch channels, it is tough for brands to decide who to work with. Micro-influencers are the perfect way to promote your products, because they over-deliver, are budget-friendly, have creative content, and high engagement!
Think Outside the Screen—A Case for Print
Showcasing your brand through things like stickers, cards, and gifts offers more opportunities to connect with people.
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