Blogs
In addition to offering digital marketing insights from industry professionals, the Juniperus blog serves as a platform for inclusive voices to be heard and shared. Here, writers, photographers, and creators from all backgrounds and perspectives are encouraged to share their stories—from marketing to feminism, politics to current events.
Creative Spotlight: Nikki Means
As a writer, marketer, and founder of her own photography business, Nikki knows what it means to bring brands to life through her work.
Creative Spotlight: Kamrin Baker
Kamrin Baker is a sensitive, strategic storyteller with a knack for finding the heart of people, causes, and organizations As the Managing Editor of Good Newspaper, Kamrin tells stories that inspire people around the world to “do more good”. Her work has been published by Huff Post, Omaha Magazine, Today’s Omaha Woman, and MTV. We spoke with her about what this work entails, how she got here, and her hopes for the future.
The Good, the Bad, and the Oatly: What Can Be Learned from the Oat Milk Brand Taking Over the Internet
While milk made from oats might sound bland, the buzz surrounding Oatly is anything but. After nearly twenty years on the market, it’s the brand’s recent marketing efforts that have been largely heralded as “unconventional”, “self-reverential,” and...
Intern Life: How Getting a Marketing Internship has Changed
Internships are constantly changing, especially post-pandemic. Our new Juniperus intern, Abby Ellison, describes her experience finding her first internship.
Broad-made beer: How women changed Atlanta’s craft brewing industry
Craft breweries came under fire for stale attitudes. Two women working at Atlanta’s “nice brewery” explain how the movement changed their careers.
Creative Spotlight: Counseling for Athletes
Leah Howard is the founder of Counseling for Athletes, a Juniperus client working to provide resources for athletes to receive counseling.
Love Languages and How They Translate to the Workplace
When appropriately expressed in the workplace, love might mean empathy, understanding, validation, and working towards a common goal. While understanding your and your office mates’ Love Languages can be difficult (we don’t recommend hugging your boss to test out the Physical Touch thing), doing so could be a huge asset.
7 Pandemic-Era Words Defining Our Time
We’ve put together a list of wondrous pandemic-era words we love that have either emerged for the first time or evolved over the last few years.
Inclusive Stock Photography Websites That Will Bring You Joy
The stock photos a brand uses can signify its values. Here are some of our favorite sources for beautiful, inclusive stock imagery.
I Think I Canva: Graphic Designers and the Canva Conflict
Whether you realize it or not, odds are you’ve seen an image created on the design world’s newest and most controversial star, Canva. But could the platform’s rise in popularity be putting graphic designers out of work?
Promoting with Purpose: Lessons on Social Impact from Brands Big and Small
Creating a positive social impact isn’t just a company perk, it’s essential; but doing so effectively and responsibly is a delicate matter. In this blog, we explore a few of the brands that have made a mark in the world of corporate social responsibility and the lessons we can take from them.
The Science of Space: Where You Work Can Affect How Well You Work
Your surroundings can have a serious impact on your productivity. In this blog, we get into how offices spaces have changed over the years and what that means for individual work styles.
Broad-made beer: How women changed Atlanta’s craft brewing industry
Craft breweries came under fire for stale attitudes. Two women working at Atlanta’s “nice brewery” explain how the movement changed their careers.
Creative Spotlight: Counseling for Athletes
Leah Howard is the founder of Counseling for Athletes, a Juniperus client working to provide resources for athletes to receive counseling.
How To Leverage Enneagram Results in the Workplace
Made popular by a combination of ancient wisdom and instagrammers, the enneagram offers a profound look into a variety of personality types. But should it be applied in the workplace?
Love Languages and How They Translate to the Workplace
When appropriately expressed in the workplace, love might mean empathy, understanding, validation, and working towards a common goal. While understanding your and your office mates’ Love Languages can be difficult (we don’t recommend hugging your boss to test out the Physical Touch thing), doing so could be a huge asset.
Creative Spotlight: Kathryn Schambach
Kathryn Schambach is a photographer based in Atlanta, GA. She has partnered with Juniperus on multiple creative campaigns, making our client’s vision come to life.
Creative Spotlight: Valerie Weisler
Juniperus is excited to welcome Valerie Weisler, founder of The Validation Project, Truman scholar, and L’Oreal Woman of Worth, and more to the team in support of brand social media strategy.
Client Rebrand: Young Democrats of Atlanta
Reeling from an exciting election cycle in 2020, the Young Democrats of Atlanta approached us to update their logo and redesign their website. YDATL needed branding that reflected their young and exciting organization. The Young Democrats of Atlanta’s mission is: to...
Client Spotlight: Brenay Grimball
Atlanta designer Brenay Grimball started B.Great Homes as a need, but it really called to her because without the hardship she would’ve never known how great she truly was.
Creative Spotlight: Madison Martinez
Freelance designer, Madison Martinez, discusses how she broke into the industry and gives advice to young entrepreneurs, mothers, and women.
Creative Spotlight: Gianna Keiko
Gianna Keiko shot our most recent photoshoot at No18 in Buckhead. As a fellow woman-run business, we knew we wanted to spotlight Gianna’s work and learn more about her photography business.
The Mind Behind the Design
As a creative collective that taps the voices, viewpoints, and creativity of many, Juniperus has tasked superstar designer and creator Ashley Pearsall with our new look.
Juniperus is #TeamTed
You may know him as the “millennial mayor,” having served as the youngest mayor in Clarkston’s history.
Apple Update: Bad for Businesses or Good for Privacy?
Facebook and Apple are feuding over user data. On the surface, users will get more privacy; but dig deeper and we see just how nuanced modern advertising is. What will these changes mean for the everyday marketer?
Is Clubhouse Fatally Flawed?
Despite its very real flaws, Clubhouse is encouraging meaningful dialogue and conversations in a world that can feel ever-superficial. In contrast to apps where likes and comments are currency, your intellect is given a run for its money.
Think Outside the Screen—A Case for Print
Showcasing your brand through things like stickers, cards, and gifts offers more opportunities to connect with people.
Give the Gifts That Give Back
We’ve curated a list of some of our favorite shops and gift ideas perfect for any time of year. Buying from these local shops supports your neighbors!
Put Your Wallet Where Your Heart Is
Looking for somewhere to spend money that your conscious won’t question? We review five community-based small businesses that are great at giving back.
WE WANT YOU! (to run for office)
You may have noticed something different about your 2020 ballot. It likely contained more women candidates than ever before👩🏾💼👩🏻💼👩🏼💼! Women should be in all rooms where legislative decisions are made, yet it takes women up to seven times longer than men to...
Give the Gifts That Give Back
We’ve curated a list of some of our favorite shops and gift ideas perfect for any time of year. Buying from these local shops supports your neighbors!
Juniperus is #TeamTed
You may know him as the “millennial mayor,” having served as the youngest mayor in Clarkston’s history.
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